Home | SAMS USA

June 26 - 28, 2019 Chicago, IL, USA

Software Asset Management Strategies USA 2019

June 26 ‒ 28, 2019 | Hotel Hyatt Regency McCormick Place, IL, USA

Get Pocket Agenda

TEAM Ticket

Increasing SAM Maturity | Reducing Software Costs

The annual industry show SAMS USA 2019 combines distinguished expert keynotes and interactive world café round tables, private discussion rounds, networking sessions and vendor-free audit debates. Following Europe’s most influential SAM event series, the Software Asset Management Strategies USA brings together more than 150 software asset managers and IT procurement managers from America’s top companies at the only end-user driven networking SAM event in the US – free of mega-vendors & auditors.
Join in the conversations over two days of knowledge exchange to gain a deeper understanding of the latest licensing trends, delve into the substance of software asset management and progress your SAM maturity.

LEADING EXPERTS

INDUSTRY-FOCUSED SPEAKERS

% PUBLISHER FREE AUDIT DEBATES

% DECISION MAKERS / SENIOR INFLUENCERS

Software Asset Management Strategie USA 2019

What can you expect in Chicago?

40+ expert speakers
150 attendees
2,5 days with over 30 interactive sessions incl. Keynotes, World Cafés, Workshops and much more
15hrs of dedicated networking time
Representation of the entire SAM, SLM & IT Procurement ecosystem and value chain

Get Pocket Agenda

View the Line-Up

SAMS USA - the only practitioner-driven SAM & IT Procurement networking event in the USA goes into the second round!

Over 2 days you get the chance to discuss the opportunities as well as challenges that lie ahead of the industry. The show offers inspirational keynotes and well moderated, interactive world café sessions, workshops, briefings, panel discussions and networking activities. Many network opportunities, finally meet those hard-to-meet executives in a relaxed and social setting.

Book Now

Become a business partner!

Where else in the USA can you find hundreds of Software Asset Management & Software License Management projects and budgets under the same roof?

Get involved at the event as a Business Partner. For our event partners it is a one-stop-shop opportunity to promote thought-leadership and get face-to-face with over 150 key prospects. SAMS offers the best in class opportunity to introduce yourself as a thought leader to SAM & SLM executives. Download the partnership prospectus to find out more about the event and how you can get involved.

SPONSOR NOW

Days

Hours

Minutes

Seconds

UNTIL THE MOST INTERACTIVE SOFTWARE ASSET MANAGEMENT EVENT STARTS!

Mark your Calendar

Book Now

Our Speaker Panel 2018

All Speakers

we.HAVE PARTNERS.

…not Sponsors! SAMS USA 2019 is a unique event in the business & technology world because of our relationship with our partners. Our aim is to support our partners to reach their targets and inspire innovation. This vision is shared by a select group of partners at our highest quality events with the most elite audience. Position your business as a thought leader at SAMS USA. Join our 2019 partners today!

Our Business Partner Community

Position your business introduce yourself as a thought leader to SAM & SLM senior executives.

Partner Info

Become a Business Partner

Key Topics SAMS USA 2019

ADJUSTING SAM IN DYNAMIC COMPANIES

Flexible SAM approaches in in heterogeneous and dynamic company environments
Carve ins / carve outs, mergers & acquisitions, etc. – what should your SAM do?
Regional challenges of license management – Vendor vs. Regional approach

MASTERING SAM IN THE AGE OF CLOUD

Into the Cloud: Simplification or additional complexity? Re-design of processes and structures
From Cloud Strategy to an Exit Strategy: How to get out of the cloud? Mastering the vendor lock-in

AUDITS

Avoiding – Preparing – Surviving
Strategic approaches and preparations in dealing with vendor audits
Licencing & Compliance
Legal & business aspects – everything you need to know

SERVER LICENSES

Management of server licenses: conditions of licensing, metering etc.

Key Topics SAMS USA 2019

DISCUSSING NEW LICENSING MODELS

(Bad) News from the main suppliers and mega-vendors? What can we expect in 2018?
Dealing with more complex software licenses
Subscription models & shift of license metrics

SETTING UP EFFICIENT SAM

Transforming a reactive license reporting to a proactive strategic software asset management
Ensuring compliance & Reducing costs – Progressing SAM Maturity
Towards a holistic SAM approach: Enabling integration across multiple functions/verticals
Bringing together contract negotiation, procurement & license management processes
Effective sam with limited resources

TOOLS AND SOLUTIONS

Assessing SAM tools & solutions
Implementing SAM Tools
Modelling of processes

THE FUTURE OF SAM

Managed Services, Software as a Service or even IT Infrastructure as a Service?
Expectations, benefits, costs? Data protection & it security
Ensuring data quality and automation

Get Pocket Agenda

Book Now

What our attendees say and why they love attending our SAM USA conference…

Movers & Shakers in 2018

“Excellent opportunity to learn and network with talented SAM professionals, without the sales pitch and pressure from software publishers.”

Delana Nading

Vistra Energy

“Great to meet college’s, learn we are not alone in our SAM journey, and look forward to next year.”

Mark Walther

Xylem Inc.

“Very engaging and targeted topics enabling real learning.”

Omeir Yusuf

BMO Financial Group

“This event was a fantastic opportunity to connect with other SAM professionals and learn best practices.”

eric fasse

conagra brands

“The event was well organized with a fresh format for SAM Practitioners to participate freely.”

matthew schaefer

flexera

“It was wonderful to be able to talk to so many people that actually understand Software Asset Management!”

michael braatz

general electric

“SAMS USA was a quality event of very experienced SAM professionals and it was useful to network with the attendees and sponsors.”

steffani lomax

siwel consulting

Attending Companies

SAMS fuels you with new ideas, new connections, new inspiration and practical insights.

From SAM specialists to IT procurement strategists, from SLM experts to IT Service managers, whatever hat you wear or wherever you stand on the spectrum of SAM & SLM, the conference has something of interest for you.

See who is already there:

Reserve your seat now

IT STRATEGY

Digital Transformation

JOIN 50,000+ OF YOUR PEERS
Subscribe and get regular updates, latest interviews, case studies, live presentations and more from Digital Business Hub.

It’s a Multi-Touchpoint Concept

The most effective and most informal networking hub to reach a maximum of ROI ‒ personal dialogue, direct exchange and numerous opportunities to get meetings with top executives!

World Café Session

Be part of several thematic conversation rounds with changing topics and team constellations.

Say Hello?

Get the show on the road. Discover who is joining the conference and why. To warm you up for the conference we invite you to get to know your conference peers. Have your business cards ready.

Icebreaker Sessions

Round tables on the evening before the first conference day. The Icebreaker is a first informal networking.

Audit Debate

Reducing risks for IT audits, tips and tricks to survive audits. All round tables are vendor free!

Keynote

Top speakers, trendsetters, evangelists and experts in the field share their personal experience.

Case Study

Selected brand new case studies from the industry offering insights into strategic approaches, project planning and operative realisation. Learn from the most successful practices and use these real business results for benchmarking with the competition.

Expectations Wallpaper

What do you expect at the event? What do others expect? Write down your reasons to attend and use our expectation wallpaper to share your needs with other participants and evaluate in which way the program came up to your expectations.

Matchfinder! Powered by AI

we.CONECT’s unique Event App & Matchfinder – Use our unique matching platform to make new connections, arrange meetings and find tailored solutions to your needs.

Search – Find – Match – Connect

Breakfast Club

Start your we.CONECT experience with a coffee and … NETWORKING!
Meet at the breakfast table in the restaurant and get into a conversation with your peers and other participants over the first coffee

Tweetback Cards

The unique interactive live feedback system! Note down your thoughts on comment cards which will be pinned on walls in the networking area for further discussion.

Challenge your Peers

Challenge Your Peers is an innovative workshop concept which enables participants to engage in a direct exchange with experts from a certain industry. The aim is to discuss and to identify challenges within the sector as well as problems, needs and solutions.